Trail AI Group — Your clinic's phone, answered. Every time.
Running live in a real clinic today

Every call you miss is a patient calling the next clinic on the list.

We answer every call your clinic gets — the ones your call center is already dropping, and the flood a TV or radio spot sets off all at once. Twenty lines, no hold queue, no message taken and never returned. When you're ready, we'll run your Google and Facebook ads too.

Get your free demo → Book 15 minutes with Scott

Tell us your current offer in the form below and we'll build a voice AI around it — then send you a number to call and hear for yourself.

Why we built it, and what it replaced
Used every day at Pleasant Life Health Center, Daniel Island SC Month to month after buildout — cancel with two weeks' notice Built and run in Charleston
The part nobody measures

You paid for the call.
The hard part is picking it up.

Every spot you run and every dollar of ad spend ends the same way — a phone ringing. What happens in the next thirty seconds decides whether you got a patient or just bought a phone call. And most of what goes wrong there never shows up in a report.

Calls arrive all at once

A commercial airs and eleven people call inside four minutes. Your front desk has two lines and a waiting room. A call center puts the rest on hold. The people on hold hang up, and you paid for every one of them.

Call centers and VAs drift

They're fine for a few months. Then the script gets loose, the good people leave, calls start getting dropped and messages come through garbled — and per-call pricing punishes you hardest in the months your spots actually worked.

You start over every time someone quits

Every new front desk hire means retraining the offer, the pricing, the objections, and how you want the phone answered. For a stretch after each one, callers get a slightly different clinic than the one your advertising promised.

One callback isn't follow-up

A lead who didn't answer on Tuesday isn't a dead lead. Most clinics try once, mark it closed, and move on — because nobody has the time to call somebody nine times across four days.

Sound familiar? Hear how it'd handle your calls.

Get your free demo → Book 15 minutes with Scott
Why this exists

This didn't start as a product.
It started as a problem we couldn't afford to keep having.

Trail AI Group wasn't built for a market. It was built for one clinic — the one my wife and I actually run — because nothing we could buy was solving what was happening at our own front desk.

Pleasant Life Health Center's building at 210 Seven Farms Drive, Daniel Island SC

Pleasant Life Health Center — 210 Seven Farms Drive, Daniel Island, SC. The real building this whole thing was built to save.

Chapter One

This is Pleasant Life Health Center. It's where I actually work.

Before Trail AI Group had a name, it had this building — a chiropractic and wellness clinic on Daniel Island that my wife and I run. She handles the clinical side. I handle marketing and the systems underneath it.

For a while, the marketing was doing exactly what it was supposed to do. Facebook and Google campaigns were bringing in calls. TV and radio spots were bringing in more. That's a good problem to have — until it isn't.

A stack of missed-call message slips beside a ringing office phone

Not our actual desk — an illustrative shot. Real photos welcome anytime you have them.

Chapter Two

Every agency and every answering service made it worse before it got better.

We did what you'd do. Hired an agency — took the retainer, went quiet when things got hard. Hired an answering service — fine for a few months, then the good people left, calls started dropping, messages came back half-right. Tried VAs — same story, different vendor.

Nobody outsourcing our phone was going to care about it the way we did. Every missed call wasn't a metric to us — it was someone in pain, calling the next clinic on the list because we didn't pick up fast enough.

A laptop glowing on a desk late at night

Illustrative, not a literal photo of the build — but it's close enough to the truth.

Chapter Three

So I built the thing I couldn't buy.

I spent ten-plus years as a government computer engineer in healthcare IT, leading virtualization teams that supported Navy hospitals and running defense healthcare system migrations. Systems work is what I know. So instead of hiring a fourth vendor, I built the voice agent myself, inside GoHighLevel — nights and weekends, around a full-time job running PLHC's marketing.

I didn't tune it against a script I hoped would work. I tuned it against real calls, real objections, real patients at our own clinic — testing it quietly for months before I ever thought about selling it to anyone else.

The calm front desk at Pleasant Life Health Center today

The same front desk, today. No stack of pink message slips.

Chapter Four

The clinic changed almost overnight.

Once the voice agent was live, the chaos at the desk just — stopped. Twenty calls could come in at once and every one got answered the same way, whether it was 9am on a Tuesday or 9pm on a Sunday. No more retraining a new hire on the neuropathy offer. No more finding out in a call review that a $200-a-day campaign had been quoted the wrong price since Tuesday.

The front desk got its job back — helping the people already in the building — instead of drowning in the phone.

The team at Pleasant Life Health Center in front of the clinic sign

The team at Pleasant Life Health Center, today. Every system Trail AI Group sells runs here first.

Chapter Five

Today, this is who — and what — actually answers.

"Nobody outsourcing our phone was going to care about it the way we did. So we stopped outsourcing it."

When it started working, other clinic owners started asking who was answering our phones. That question is the entire reason Trail AI Group exists. We still run every single thing we sell inside our own clinic — when something breaks, we feel it before you do, which is the only reason I'd trust a vendor, so it's the only thing I'd ask you to trust about us.

  • 10+ years as a government computer engineer in healthcare IT
  • Led virtualization teams supporting Navy hospitals
  • Managed IT teams of up to 20 people
  • Ran defense healthcare system migrations

Ready to hear it for yourself?

Get your free demo → Book 15 minutes with Scott
What we build

We answer the phone,
and bring in more patients when you're ready.

Most clinics trying to fix this end up paying a call center that drifts and an agency that blames the leads. We fix the phone first — the part that's actually costing you patients today — and add the rest when it makes sense for you.

01 / INBOUND

Twenty calls at once, none on hold — no matter who quit last week

This is what replaces your call center. No queue, no hold music — twenty people can call in the same minute and every one gets answered the same way. Call centers drift: the good people leave, the new hire hasn't learned your offer yet, and a script that worked in month one gets garbled by month six. Most VAs can't take a second call while they're on the first, let alone twenty at once. This doesn't drift, and it doesn't cap out.

02 / TEXT

Texting both directions

It follows up by text over days rather than one message — and when a patient texts your clinic first, it answers them. What does the first visit cost, do you take my insurance, where are you, does this help my kind of nerve pain. Real answers to real questions, then it books them.

03 / OUTBOUND

It doesn't just wait for the phone to ring

New leads get called back within seconds, then called again across the following days until we actually reach them. A lead who didn't answer Tuesday isn't a dead lead — it's a lead nobody's called back yet.

04 / ADS — WHEN YOU'RE READY

Facebook, Instagram & Google, optional

We also run done-for-you ad campaigns — creative, targeting, weekly optimization, plus search and Performance Max for the high-intent "chiropractor near me" searches. Plenty of clients start with just the phone and add this later, or keep running their own ads. Either way, every lead gets the same follow-up above.

You can take any of these on their own — most clinics start with inbound alone. But the reason we built all of them is that the handoff between them is where almost every clinic's money disappears.

See how it'd handle your calls, before you decide anything else.

Get your free demo → Book 15 minutes with Scott

Train it once.
It never quits on you.

This is the part owners don't expect to care about and end up caring about most. We sit down with you and set exactly how the phone gets answered — what the offer is, what the first visit costs, how to handle "let me check with my husband," what to say about insurance, when to book and when to take a message. Then it does that. Every call, every text, the same way, in month one and month forty.

No onboarding a new front desk hire. No re-explaining the neuropathy offer to somebody's third week. No finding out in a call review that your $200-a-day campaign has been getting quoted the wrong price since Tuesday. Turnover stops costing you consistency, because the thing answering the phone doesn't turn over.

Never re-train the phone again.

Get your free demo → Book 15 minutes with Scott
Straight answers

The questions
every owner asks us.

"My patients are older. They'll hate talking to a robot."

It's the first thing almost everyone says, and it's fair. Two things worth weighing: the agent says up front that it's a scheduling assistant — it doesn't pretend to be your receptionist, and callers respond well to being told. And the honest comparison isn't the agent versus your best front-desk person. It's the agent versus voicemail, because that's what actually picks up at 7pm. Someone in pain who gets an appointment tonight rarely minds who booked it. Someone who gets a beep calls the next clinic.

If you'd rather hear it than argue about it: fill out the form below with your current offer, and we'll build a voice AI around it and send you a number to call yourself. Then decide.

"We already have an answering service." / "We have VAs for that."

Every one of our clients did, and every one of them replaced it. Ask yours two questions. First: what happens when twenty people call at once — because that's what a spot airing looks like, and the honest answer is a hold queue or a voicemail. Second: is it still doing what it did the month you signed? The pattern is always the same drift — the good people leave, the script gets loose, calls get dropped, messages come through garbled, and the per-call bill gets worst exactly when your advertising is finally working.

If yours is genuinely holding up, keep it. We'd rather tell you that than sell you something.

"We already have a marketing agency."

Then the question isn't whether they can run ads — it's what happens in the ninety seconds after a lead comes in. Ask them how fast that lead gets called, and who calls it. If the answer is "it goes to your front desk" or "we send a daily report," you're paying for leads and then losing them at the handoff. We're happy to leave your ads where they are and just take the follow-up. Several of our clients started that way.

"Does it connect to my EHR?"

No — and I'd rather you hear that now than on a discovery call. The agent books into a GoHighLevel calendar, not directly into ChiroTouch, Jane, or your practice software. For most clinics that's workable, since the front desk moves new-patient bookings over in the morning as part of normal prep. If a direct EHR write is a hard requirement for you, we're not your vendor yet.

What's the free demo, exactly?

You tell us your clinic's current offer — the exam, the consult, whatever promo is actually running right now — in the form below. We build a voice AI around it using your public ad, your website, and your listing, and hand you a phone number. You call it yourself, the same way a patient would, and hear exactly how it greets callers and books that specific offer.

There's no backend or calendar wired up at this stage — it's just the voice and the script, so you can judge it before anyone spends a dollar. If you like what you hear, we get on a call, refine it until it completely matches how you want your office represented, and then build the real scheduling behind it.

"What does it cost, and how long am I locked in?"

You're not locked in at all — everything after the build is month to month, cancellable with two weeks' notice. No annual contract.

Monthly pricing is by call volume — pick whichever band is closest to what you're already running today and compare it against your current answering service or call center bill:

Monthly call volumePrice
250 calls$449
500 calls$749
1,000 calls$1,199
1,500 calls$1,599
2,500 calls$2,199

There's a one-time setup fee on top of that, which covers the actual work: sitting down with you on how you want the phone answered, writing and testing the scripts against your offers, wiring the calendars, and getting it live. $499 for inbound-only (waived if you commit to a 6-month term), $999 for inbound plus outbound follow-up, and $1,500–$2,500 for the Growth tier, which adds Facebook and Google ads on top — that range depends on how many ad campaigns you're running.

Worth comparing against what you're already paying. A traditional answering service billing per call typically runs $600–$1,725/month at 250 calls and climbs past $3,000–$5,000/month by 1,500 calls — and that's for message-taking, not booking. If you'd rather skip the setup fee entirely, commit to six months and we waive it — no games, and it's not required to get our regular price either.

Still have questions? Ask them on a call.

Book 15 minutes with Scott Get your free demo →
Fit

We're deliberately narrow.

We're a small shop that runs a clinic. We'd rather do a handful of practices properly than take everyone.

A good fit

  • Anyone currently unhappy with an answering service or call center
  • Clinics running TV or radio, where a spot sets off more calls at once than any front desk can take
  • Owners who already know they're losing after-hours and weekend calls
  • Chiropractic practices — especially ones running cash offers: neuropathy, spinal decompression, SoftWave, red light
  • Clinics already spending on Google or Facebook and not sure the leads are being worked

Sound like your clinic?

Get your free demo → Book 15 minutes with Scott
Start here

Hear your own office, not a demo reel.

Tell us what you're currently running and we'll build a voice AI around it — so what you hear on the phone is your offer, not a canned pitch.

Get a free demo built around your actual offer.

Tell us what you're running right now — the neuropathy exam, the decompression consult, whatever the current promo is — and we'll build a voice AI trained on it, then hand you a number to call. Hear exactly how it would greet your patients and book that specific offer, before you spend a dollar. Like what you hear? We get on a call, refine it until it completely fits your office, and build the backend scheduling to match.

Option A — get your free demo

Fill out the form below with your clinic's current offer or promotion. We'll build a voice AI around it and send you a number to call and hear for yourself — no cost, no commitment.

Option B — talk to Scott

Fifteen minutes on the phone with me. We'll go through your call volume and what's leaking, and I'll tell you what I'd build first — or that you don't need us.

Would rather just call? +1 (888) 913-3340